What Mike Michelini is up to Now – Mar 12-18, 2023
Listen as audio here [1.5 minutes long] (or scroll down for text)
Have to say, mentally exhausted this Sunday morning but grinding out a quick weekly “now now now”. For sure leveled up and inspired the Handshake community during HandyCon last week and this coming week is leveling up even more.
* Handshake marketing via SkyInclude.com . Need to formalize the team and the initiatives here.
* GFA – speaking this Friday in Chiang Mai at an Amazon Global Selling meetup, and Saturday have a booth.
* Amazon brands – Luciano in town, will be grinding on new products and marketing strategies.
* Crowdfunding TLC – also have some other ideas for mid-campaign marketing.
For those who want to hear the full week plan for Shadstone Limited, Mike’s company (removing sensitive info) – here it is:
Recovering from an inspiring 3 day online Handycon, third annual. Already people excited for HandyCon 4 for 2024. Ha!
May keep this week plan short, did a ton of recap writing and marketing strategizing post HandyCon – and probably will have to restructure even at the Shadstone level due to this (in a GOOD way). More to come on that, let’s keep changing lives.
Amazon brands – good news – Luciano is in Chiang Mai hanging out at my place this coming week (he arrived Friday morning last week). We both agree it was hard when he was back in Brazil to coordinate- and this coming week diving deep on Excalibur Brothers and some marketing iniaitvives , new products, and more.
TLC launch – need to get paid ads team going more formally. Last week a bit of transition from the prior week launch and the mid-campaign funnel building.
GFA – had a great Canton Fair webinar last week for Amazon global selling Singapore community. This Friday speaking in the Amazon global selling Chiang Mai community, and have a booth at their partner trade show event this Saturday.