Social Media Brainstorming Session, Sat Feb 18 afternoon, Chai Huo

Posted by Michael Michelini | Feb 10 2012 | Comments (2)

After a very successful first Social Media training seminar in January before Chinese New years, we have been trying to make an agenda and a plan for future events. Hero Meets Hero group (aka hiwto, a Chinese ecommerce group I’m marketing to Foreigners) ….we ran a survey in QQ…..posted feedback on Sina Weibo. Followed up […]


Great Success! Feedback + Results from Social Media Training Seminar

Posted by Michael Michelini | Jan 10 2012 | Comments (6)

A few of my friends have been checking up with me on how my first social media marketing seminar went this past Saturday. I just got the photos and feedback from the marketing team this afternoon, so here we go: We had 10 people come to the training seminar. To understand who came, there was […]


Successful Network PRD meetup, more Shenzhen Networking

Posted by Michael Michelini | Jun 17 2011 | Comments (1)

Last night Network PRD group in Shenzhen re-ignited the meetups after taking some time off (last event I see is November 27, 2010 – EUCCC 10th Anniversary Charity Event – The Kempinski. David Shomaker wanted to bring it back and asked me and 9 others to volunteer helping promote and organize a new series of […]


Will Future Generations Go To University? Go to Classrooms?

Posted by Michael Michelini | Jun 01 2011 | Comments (8)

My friend Leon is applying for a work visa in Hong Kong, and one of the biggest criteria is a university degree. Unfortunately, as smart and capable of a programmer in today’s world, one of the best I have come across, but because of formal education, he is having problems. Is that the best way […]


Interviewed on Chinese Television, CCTV, Foreigners in China

Posted by Michael Michelini | May 23 2011 | Comments (4)

Life is the path you make it…and when people ask me how I get myself into certain situations….its such a long string of events….networking, knowing people, as well as being in the right place at the right time. James Sung, my friend in Shenzhen for a few years, has a consumer electronics factory (the bluetooth […]


I’m a Social Media Consultant! In China!

Posted by Michael Michelini | May 11 2011 | Comments (8)

uh oh! Its official, I’ve changed my email signature from “internet marketing consultant” to “social media consultant”. Changed my “job” by changing my email signature….pretty hilarious when you think about it….but we are who we make ourselves to be…or else others tell us who to be. Its our choice, I have said it not making […]


Shenzhen Chinese Ecommerce Meetup, Google China Here

Posted by Michael Michelini | May 07 2011 | Comments (4)

In 2010 and even more in 2011 I’ve been organizing twitter meetups and getting more professional with ecommerce meetups. As I’m doing these, been doing a lot of hyper networking, and met the “Chinese side” of the Shenzhen ecommerce meetups and was invited to one, without too much notice of where it was, who it […]


Spending More Time on my Chinese Blog, mailini

Posted by Michael Michelini | Apr 30 2011 | Comments (2)

I should cross promote the two blogs more, not sure if people even realize i have this blog translated to chinese. When I first came to China at the end of 2007 my good friend, Gao Xing, gave me my chinese name, mai li ni , which is a best effort to convert my family […]


Return of the Geeks, Have Their Fun Later in Life

Posted by Michael Michelini | Apr 30 2011 | Comments (0)

I consider myself always as semi geek, semi cool…..I played on both sides when in high school, and learned to be flexible and deal with many personalities. I am not afraid to make fun of myself, maybe its a sign I’m getting old! I also blogged about how us “social media” online people are a […]


Feel More Equipped, More Professional Then Ever

Posted by Michael Michelini | Apr 17 2011 | Comments (2)

maybe its my turning 30, the fact that i have made commitments to my career and basic geographical location…and getting used to being in the constant moving….I am constantly having an internal battle about why I am traveling so much….its exhausting, but I think its important to what I’m trying to do….bridge cultures and connect […]


Foursquare Day Hong Kong #4sqhk – Social Media Continues Growth!

Posted by Michael Michelini | Apr 17 2011 | Comments (2)

I think foursquare is my favorite social media brand….It just seems to have a nice, warm fuzzy feeling about it that makes you get addicted to getting points, badges, chatting it up with your friends about locations you are going to or have been, and reading tips from complete strangers in new venues when you […]


Further Developments in Shenzhen China Coworking

Posted by Michael Michelini | Apr 14 2011 | Comments (11)

After Dongguan meetings and training sessions with new hires, came to Shenzhen to check out potential coworking office spaces. Met up with Gareth, who is working in the Overseas Chinese Scholars Venture Building, which was setup to attract overseas Chinese to return to China to open a company. I met him online and he has […]


Featured on Chinese Tech News – Twitter vs. Weibo

Posted by Michael Michelini | Apr 13 2011 | Comments (4)

While some may not believe, I survived to successfully enter China and speak about Twitter and Facebook promotion (amazing because the government forbids and blocks it). But Chinese businesses that need foreign customers (ie export businesses) NEED TO USE TWITTER AND FACEBOOK. Flat out, no questions asked, more and more, you need social media in […]


Trying To Not Get Writer’s Block!!!

Posted by Michael Michelini | Apr 04 2011 | Comments (12)

I’m not updating this blog as much – SORRY. Seems people are actually reading it, as I’m getting reminders that I am not posting as much, and they enjoy reading it. Put this photo from my roadtrip from Xiamen to Hong Kong last weekend….its going through one of the many road tunnels you drive through […]


Speaking About English Social Media, In China

Posted by Michael Michelini | Mar 26 2011 | Comments (5)

At this years’s biggest Chinese SEO fair I just spoke about optimizing English social media channels (SNS) which I worried about, as we all know, Chinese government has been blocking these websites, so about 80% of my topic cannot be accessed by my audience, (legally)! So when I was asked to speak on this subject…..I […]


About Mike

American internet dude living in China (since '07) helping western companies leverage Chinese social media for business.

Passionate for working with more like-minded internet entrepreneurs. Love international business & connecting, and working on ways to give hard working people global opportunities. (Read More...)

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  • Taking #Shelter
    1 week ago

    by mikemichelini

    Taking #Shelter

  • Taking the bus back to shenzhen from Hong Kong,  hope I don't catch too many fellow border hoppers at 6pm on a Monday,  who wants to bet?  Hoping for less than 30 minute wait in the customs line
    2 weeks ago

    by mikemichelini

    Taking the bus back to shenzhen from Hong Kong, hope I don't catch too many fellow border hoppers at 6pm on a Monday, who wants to bet? Hoping for less than 30 minute wait in the customs line

  • Six weeks deep being a daddy, feeling I am a new man,  responsible,  inspired,  motivated.  I was a bit nervous honestly but just going with the flow and embracing this new chapter of my life.  Blogged about it if curious on mikesblog.com/6weeks
    2 weeks ago

    by mikemichelini

    Six weeks deep being a daddy, feeling I am a new man, responsible, inspired, motivated. I was a bit nervous honestly but just going with the flow and embracing this new chapter of my life. Blogged about it if curious on mikesblog.com/6weeks

  • Undercover video taken at the Hong Kong / shenzhen customs line,  entering into Hong Kong now,  the lines keep getting longer and longer.... Haven't crossed into Hong Kong since May 8! Trapped in mainland China for so long haha
    3 weeks ago

    by mikemichelini

    Undercover video taken at the Hong Kong / shenzhen customs line, entering into Hong Kong now, the lines keep getting longer and longer.... Haven't crossed into Hong Kong since May 8! Trapped in mainland China for so long haha

  • Earlier today in huaqiangbei,  Shenzhen... Chinese people can be so hard core.  This is a true hustler
    3 weeks ago

    by mikemichelini

    Earlier today in huaqiangbei, Shenzhen... Chinese people can be so hard core. This is a true hustler

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